Ruling out offline marketing would be a be mistake for any business. Although it is easy to say digital marketing is most effective in recent years, old techniques still work extremely well. Many businesses focus their marketing budget on online marketing and easily forget the importance of direct marketing.
There are many ways to promote your business offline, through mail, newspaper advertisements, brochures and leaflets to name a few. It has been said the mail marketing remains more effective than email marketing, and that’s why it is so important to still use these marketing methods to your businesses advantage.
With the right design and marketing team, you can create high quality designs, promote sales and products all whilst incorporating your brands identity. Leaflets and brochures are a great way to engage with your audience and create curiosity, driving them to your store or website, with the aim of increasing sales.